Business letterhead and Image

Image is everything the old Nike ad used to say, this try today as it was back in the 90’s. When comes to your business you need a logo that is smart, savvy and memorable. When you have accomplished that it then needs to be your brand and put on everything you create. You need to get new business letterhead, business cards, envelopes, signage and even swag. If you have a branded image and name that is part of every business advancement strategy. You know you have done it well when people can see your logo and know that it is your company. You also need to make sure all your communications streams including your business letterhead, business cards, and envelopes are consistent and give the same information. We have gone through a couple of marketing campaigns and have learned the hard way about missing email addresses on business cards, not having page two business letterhead. The cost involved in going back to the printer to reprint or prints something you forgot has a set up charge which could have been avoided if you ordered everything correctly the first time. This can also happen because of things that out of your control, phone number changes, website changes are an example of when everything needs to scrapped and reordered.

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